Thomas Barta is a former partner of McKinsey and the co-author of the No. 1 marketing leadership
book, ‘The 12 Powers of a Marketing Leader’. He was also the Leadership Dean of the global CMO
Fellowship and has also conducted the world’s largest study, involving over 68,000 assessments, on what makes an
impactful customer leader. Thomas is also a reputed public speaker who has previously addressed
gatherings of over thousands of leaders at events for organizations such as Amazon, Adobe, Adweek
New York, Financial Times, Google, Oracle, SAP.